Guess Jeans U.S.A. : Epidemic

Partner

Guess Jeans U.S.A.

Deliverables

Exhibition Design/Production
Brand Positioning
Visual Systems
Content Development
Brand Design

Background

GUESS Jeans U.S.A., a division of GUESS?, Inc. spearheaded the regeneration of these GUESS Jeans U.S.A. capsules. Epidemic was brought on to help create engagement, experience and collaborations for these capsule launches.

Going through the Guess archives to get inspiration for Epidemic was a nostalgic process that helped inspire all of these collections.